Talk Back to Big Tobacco (The Results Are In!)

Notice: For 2012, we have decided to suspend the Talk Back to Big Tobacco Contest. Thank you for your interest.

The Results Are In!

Check out the winning Talk Back to Big Tobacco! contest radio and TV spot.

Talk Back to Big Tobacco! contest radio and TV spots were written and produced by middle and high school students from Albuquerque, Santa Fe, Moriarty and Tatum for the 2010-11 Talk Back to Big Tobacco! Script & Storyboard Contest. 

Now in its fifth and final year, the contest was launched last fall for New Mexico youth between the ages of 12 and 18 to use their own words and creativity to generate radio scripts and television storyboards for 30-second commercials aimed at preventing teen tobacco use. More than 430 New Mexico youth entered the contest, submitting 293 original scripts and storyboards for radio and TV ads. Eight winning entries were selected and awarded $500 each. 

The winning scripts and storyboards were selected by a panel of community members including youth and adults and media and tobacco prevention experts.

Members of Albuquerque public radio station KUNM-FM’s Generation Justice produced the radio spots, and Quote Unquote, Inc. produced the television advertisements. 

The contest is sponsored by the Media Literacy Project, an outreach project of Albuquerque Academy, and is funded by the New Mexico Department of Health Tobacco Use Prevention and Control (TUPAC) program.